Acne Studios

Acne Studios in short

Acne Studios is a Swedish fashion house based in Stockholm, founded in 1996 by Jonny Johansson and co-founders. What started with a small run of raw denim jeans has evolved into a globally celebrated label famed for denim, wool scarves, knitwear, and its distinctive pastel pink packaging and stores.

Wool scarf and denim on pink tissue paper

Iconic products

ProductWhy it's popular
Wool scarvesGenerous proportions, wide colour palette
DenimThe brand's founding heritage
Face collectionInstantly recognisable face motif
KnitwearOversized, Scandinavian aesthetic

Acne Studios compared

Scandinavian minimalism with an experimental edge. Those drawn to this aesthetic often also look to GANNI (Copenhagen) or Maison Margiela for more conceptual design.

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Also comparable: Maison Mihara Yasuhiro

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Also comparable: Isabel Marant

Looking for something similar? Explore our brand page on Isabel Marant: Isabel Marant is a French fashion house founded in 1994 by the eponymous designer.

Also comparable: Mason Garments

Looking for something similar? Explore our brand page on Mason Garments: Mason Garments is a Dutch footwear label founded in 2012 by Rendi Aditia.

Frequently asked questions about Acne Studios

Where is Acne Studios from?
Stockholm, Sweden.
What does Acne stand for?
According to the brand, it stands for “Ambition to Create Novel Expression”.

Geschreven door

Brands.nl editorial team

Brand editors — interior, fashion & lifestyle

Brands.nl is an independent Dutch brand guide that sells nothing itself. Our editors follow brands, materials and collections and describe them independently, so you know what you are buying and can find similar brands.

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Laatst inhoudelijk gecontroleerd: 8 oktober 2026

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