HUGO BOSS

HUGO BOSS in short

HUGO BOSS is a German fashion house founded in 1924 in Metzingen, renowned for its suits, shirts, and fragrances. BOSS represents classic, refined tailoring, while HUGO offers a younger, sharper cut. When choosing a suit, pay particular attention to the shoulder width, as it cannot easily be altered.

Dark suit and shirt displayed on a wooden hanger in natural daylight

Facts and background

TopicOverview
Founded1924, Metzingen (Germany)
Known forSuits, shirts, fragrances
LinesBOSS, HUGO, BOSS Green
Price pointPremium
SignatureSharp European cut

With suits, internal construction determines overall comfort: half-lined styles are lighter and more flexible, whilst fully lined designs offer a crisper, more formal drape.

Choosing between BOSS and HUGO

  • BOSS — classic and polished, well-suited to business and formal occasions.
  • HUGO — cut narrower, with more directional details.
  • Suits — prioritise shoulder width; this cannot be altered.
  • Shirts — slim fit provides a close silhouette, while regular fit allows greater freedom of movement.

Suit care

A suit will last significantly longer if dry cleaned sparingly.

  • Brush the jacket after wearing and hang it on a broad hanger.
  • Allow it to air and rest for at least a full day between wears.
  • Dry clean only a few times a year; more frequent cleaning weakens the fabric.
  • Dab stains immediately rather than rubbing.

Buying in the Netherlands

HUGO BOSS operates standalone boutiques in the Netherlands and is available through major department stores and online. Always have a suit fitted: sleeve and trouser lengths are simple to alter, but the shoulders are not.

Further on Brands.nl

  • Profuomo — Shirts offering exceptional value and craftsmanship.
  • Ralph Lauren — The American counterpart with a broader lifestyle appeal.

View all brands or visit the brand guides.

Frequently asked questions about HUGO BOSS

What is the difference between BOSS and HUGO?
BOSS is the classic, sophisticated line, whereas HUGO is younger, cut slimmer, and features bolder detailing.
Which suit size do I need?
For continental European sizing, take your chest circumference in centimetres divided by two. Afterwards, have the sleeve and trouser lengths adjusted by a tailor.
How often should a suit be dry cleaned?
As seldom as possible: only a few times a year. Brushing and airing the suit after wear is usually sufficient.
Where does HUGO BOSS originate from?
From Metzingen in Germany, where the company was founded in 1924.

Geschreven door

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Laatst inhoudelijk gecontroleerd: 13 september 2026

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