Ted Baker
Ted Baker in short
Ted Baker is a British fashion brand founded in Glasgow in 1988 as a shirt specialist, renowned for its floral prints, contrast linings, and playful details. Certain collections use unique numeric sizing: 1 corresponds roughly to XS/S, 3 to M, and 5 to XL. Cuts are typically tailored and slim.

Facts and background
| Topic | Key details |
|---|---|
| Founded | 1988, Glasgow (Scotland) |
| Known for | Shirts, dresses, floral prints |
| Categories | Womenswear, menswear, accessories |
| Price point | Mid-market to premium |
| Signature style | Playful details and prints on polished foundations |
The brand focuses on occasionwear: weddings, parties, and smart office environments where individuality is embraced.
Key collections
- Shirts — featuring contrast trims inside collars and cuffs.
- Dresses — statement floral prints and structured tailoring.
- Suits — slim-cut designs tailored for formal events and celebrations.
- Accessories — coordinating bags, footwear, and belts.
Sizing and garment care
Ted Baker uses a proprietary numeric sizing system for part of its range: 1 corresponds roughly to XS/S, 3 to M, and 5 to XL.
- Wash printed fabrics inside out at 30 degrees.
- Dry clean tailored suits and lined dresses professionally.
- Iron contrast linings on a low setting.
Buying in the Netherlands
In the Netherlands, Ted Baker is available through department stores and online retailers. When selecting shirts and suits, bear in mind the tailored British cut.
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Frequently asked questions about Ted Baker
- Where did Ted Baker originate?
- Glasgow, Scotland, where the brand started as a specialist shirt shop in 1988.
- What do the sizes 1 to 5 mean?
- They are Ted Baker's numeric sizing system: 1 equates roughly to XS/S, 3 to M, and 5 to XL.
- What occasions is Ted Baker best suited for?
- Primarily occasionwear: weddings, celebrations, and smart workwear that welcomes a touch of colour.
- How should shirts with contrast linings be washed?
- Turn them inside out, wash at 30 degrees, and iron the lining on a low heat setting.
Geschreven door
Brands.nl editorial team
Brand editors — interior, fashion & lifestyle
Brands.nl is an independent Dutch brand guide that sells nothing itself. Our editors follow brands, materials and collections and describe them independently, so you know what you are buying and can find similar brands.
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Laatst inhoudelijk gecontroleerd: 13 september 2026